The ability to perform deep work is becoming increasingly rare at exactly the same time it is becoming increasingly valuable in our economy. As a consequence, the few who cultivate this skill, and then make it the core of their working life, will thrive.

Cal newton, deep work: rules for focused success in a distracted world

Buy it on Amazon – Hard Cover | Paperback | E-book |

The One Thing from My Deep Work Summary

My biggest takeaway from this book is cultivating the skill to consistently do Deep Work will ultimately provide asymmetric results as the world is trending to more shallow, distracted work.

Deep Work = Asymmetric Results.

Deep Work is 4-5 hrs of undistracted work. That is no Internet, no phone, etc.

Asymmetric results are defined as outsized benefits that pay off 10-1000X what normal results do e.g., you make a lot more from the same amount of work.

This is exactly what we want as Founders and Marketers. Outsized results!

Take a quick look at the introduction to my review of Atomic Habits and recall the concept of working only on things that keep working for us once they are done.

Now pair that with Deep Work which generates outsized results and Parkinson’s Law which I discussed at length in my 4 Hour Work Week Summary.

You’d end up with a process that looks something like this:

  • Decide on what actions keep working and possibly deliver asymmetric results
  • Carve out 4-5 hrs of Deep Work to focus on that action
  • Schedule tight deadlines to keep you focused
  • Do the Deep Work with no distractions and ship it

That’s a formal for success we can easily apply to generate assets that continue to pay us long into the future whether it’s in leads from a great Marketing asset or money from sales.

So let’s dive in. As always my Raw Book Notes can be found at the end of the Summary.

Deep Work Full Summary

First off, Deep Work is a fairly dry read. It’s fairly scientific in its style as the author is a Computer Science Professor and might drag for you if you’re that type of content consumer.

The book is divided into two parts: The Idea Behind Deep Work and How to Work Deeply.

Part 1 is a fairly exhaustive effort to provide evidence of the author’s hypothesis that Deep Work is a potential advantage in the modern distracted world.

The author defines it like this:

Deep Work: Professional activities performed in a state of distraction-free concentration that push your cognitive capabilities to their limit. These efforts create new value, improve your skill, and are hard to replicate.

Shallow Work: Noncognitively demanding, logistical-style tasks, often performed while distracted. These efforts tend to not create much new value in the world and are easy to replicate.

In a world where AI is growing exponentially in its ability to do easily replicated work, we should all be questioning if our jobs are “shallow work” or “deep work”.

(a shallow task, easily replicated) vs (a decidedly deep task, hard to replicate)

In effect, to achieve out-sized results we need to be applying a slightly weightier formula.

High-quality work produced = Time Spent x Intensity of Focus.

Part 1 also has some interesting stories and anecdotes on people engaged in Deep Work from professors to writers to people getting cancer diagnoses.

I especially like the concept from Mihaly Csikszentmihaly — People feel the best when they are engaged in something voluntary and meaningful (difficult and worthwhile).

This means doing deep work might even make you enjoy your job more.

Part 2 – Work Deeply

Part 2 of the book gets into the action steps and frameworks the author and others have used to actually do deep work.

Some highlights for me are things like starting with a grand gesture e.g., going to a cabin in the woods and locking yourself in until you get your book written.

Setting up your space to do deep work e.g., leaving your phone in another room so you won’t check it.

The author gives us his 4D Formula for Deep Work which is worth breaking down quickly here.

1 Focus on the wildly important. I covered this in the intro with some tips on how to do it.

2 Act on the lead measures – this means focusing on the leading indicators e.g., measuring how many hours of deep work you got done for the week vs. lagging indicators (output of work).

3 Keep a compelling scoreboard – something like a calendar where you tick boxes when deep work is completed. I used this technique to keep up my Duolingo Spanish learning in my first mini-retirement.

4 Create a cadence of accountability – that is take a few moments each week to review the scoreboard and tally your results. A good week would be 4 days x 4 hrs deep work = 16 hrs deep work which resulted in X output.

One concept I did not particularly agree with was the Shut Down Ritual which effectively means you end your deep work with a specific ritual each day like slamming your laptop shut.

I actually prefer to carve out time before bed to review big questions I’m working on so my brain can work on them while I sleep.

All in all part 2 does a good job teaching you how to do deep work along with some good tools to eliminate email, meetings, etc that distract from deep work.

Is Deep Work for Everyone? I highly doubt it.

Based on my experience leading teams it’s hard to get people to do even 2 hours of deep work much less 4 every day.

Time will tell if Cal Newport is correct in his hypothesis.

Personally, I’ve blocked off 6 hours every day Monday-Thursday for deep work during this mini-work period as an experiment. I’ll update you on how that goes in August.

Buy it on Amazon – Hard Cover | Paperback | E-book |

Part 1 – Book clips

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Shallow Work: Noncognitively demanding, logistical-style tasks, often performed while distracted. These efforts tend to not create much new value in the world and are easy to replicate.

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network tools are distracting us from work that requires unbroken concentration, while simultaneously degrading our capacity to remain focused.

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Our work culture’s shift toward the shallow (whether you think it’s philosophically good or bad) is exposing a massive economic and personal opportunity for the few who recognize the potential of resisting this trend and prioritizing depth—

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To remain valuable in our economy, therefore, you must master the art of quickly learning complicated things. This task requires deep work. If you don’t cultivate this ability, you’re likely to fall behind as technology advances.

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To succeed you have to produce the absolute best stuff you’re capable of producing—a task that requires depth.

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Reminds of Naval

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(a shallow task, easily replicated),

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(a decidedly deep task, hard to replicate).

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The Deep Work Hypothesis: The ability to perform deep work is becoming increasingly rare at exactly the same time it is becoming increasingly valuable in our economy. As a consequence, the few who cultivate this skill, and then make it the core of their working life, will thrive.

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I’ll take a moment to explain how I became such a devotee of depth. I’ve spent the past decade cultivating my own ability to concentrate on hard things. To understand the origins of this interest, it helps to know that I’m a theoretical computer scientist who performed my doctoral training in MIT’s famed Theory of Computation group—

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Good phrasing for describing myself phd etc, deep work

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Three to four hours a day, five days a week, of uninterrupted and carefully directed concentration, it turns out, can produce a lot of valuable output.

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I’ve committed this thinking to words, in part, to help you follow my lead in rebuilding your life around deep work—

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I like this phrasing about committing to words

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I’ll try to convince you to join me in the effort to build our own personal Bollingen Towers;

PART 1: The Idea

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Tyler Cowen summarizes this reality more bluntly: “The key question will be: are you good at working with intelligent machines or not?”

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Intelligent machines are not an obstacle to Silver’s success, but instead provide its precondition.

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Rosen explains as follows: “Hearing a succession of mediocre singers does not add up to a single outstanding performance.”

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In other words, talent is not a commodity you can buy in bulk and combine to reach the needed levels: There’s a premium to being the best.

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In this new economy, three groups will have a particular advantage: those who can work well and creatively with intelligent machines, those who are the best at what they do, and those with access to capital.

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Great Restructuring identified by economists like Brynjolfsson, McAfee, and Cowen

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Two Core Abilities for Thriving in the New Economy 1. The ability to quickly master hard things. 2. The ability to produce at an elite level, in terms of both quality and speed.

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CREATE VIEW cities AS SELECT name, population, altitude FROM capitals UNION SELECT name, population, altitude FROM non_capitals;

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If you don’t produce, you won’t thrive—no matter how skilled or talented you are.

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deliberate practice.

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To be great at something is to be well myelinated.

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By contrast, if you’re trying to learn a complex new skill (say, SQL database management) in a state of low concentration (perhaps you also have your Facebook feed open), you’re firing too many circuits simultaneously and haphazardly to isolate the group of neurons you actually want to strengthen.

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Antonin-Dalmace Sertillanges first wrote about using the mind like a lens to focus rays of attention,

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The reason Grant advanced so quickly in his corner of academia is simple: He produces.

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Give and Take,

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By batching his teaching in the fall, Grant can then turn his attention fully to research in the spring and summer, and tackle this work with less distraction.

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I like this ideavof batching into seasons, be greatvin each season

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law of productivity: High-Quality Work Produced = (Time Spent) x (Intensity of Focus)

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To ask a CEO to spend four hours thinking deeply about a single problem is a waste of what makes him or her valuable. It’s better to hire three smart subordinates to think deeply about the problem and then bring their solutions to the executive for a final decision.

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This is why you need me to put in deep work when you want to sell your company

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The result: He discovered that Atlantic Media was spending well over a million dollars a year to pay people to process e-mails, with every message sent or received tapping the company for around ninety-five cents of labor costs.

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turns out to be really difficult to answer a simple question such as: What’s the impact of our current e-mail habits on the bottom line?

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Harvard Business School professor Leslie Perlow found that the professionals she surveyed spent around twenty to twenty-five hours a week outside the office monitoring e-mail—believing it important to answer any e-mail (internal or external) within an hour of its arrival.

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The Principle of Least Resistance: In a business setting, without clear feedback on the impact of various behaviors to the bottom line, we will tend toward behaviors that are easiest in the moment.

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Richard Feynman explaining in an interview one of his less orthodox productivity strategies: To do real good physics work, you do need absolute solid lengths of time… it needs a lot of concentration… if you have a job administrating anything, you don’t have the time. So I have invented another myth for myself: that I’m irresponsible. I’m actively irresponsible. I tell everyone I don’t do anything. If anyone asks me to be on a committee for admissions, “no,” I tell them: I’m irresponsible.

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Busyness as Proxy for Productivity: In the absence of clear indicators of what it means to be productive and valuable in their jobs, many knowledge workers turn back toward an industrial indicator of productivity: doing lots of stuff in a visible manner. This mind-set

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“Technopoly eliminates alternatives to itself in precisely the way Aldous Huxley outlined in Brave New World,” he argued in his 1993 book on the topic. “It does not make them illegal. It does not make them immoral. It does not even make them unpopular. It makes them invisible and therefore irrelevant.”

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As Gallagher summarizes: “Who you are, what you think, feel, and do, what you love—is the sum of what you focus on.”

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Gallagher’s theory, therefore, predicts that if you spend enough time in this state, your mind will understand your world as rich in meaning and importance.

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when you lose focus, your mind tends to fix on what could be wrong with your life instead of what’s right.”

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“After running my tough experiment [with cancer]… I have a plan for living the rest of my life,” Gallagher concludes in her book. “I’ll choose my targets with care… then give them my rapt attention. In short, I’ll live the focused life, because it’s the best kind there

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“The best moments usually occur when a person’s body or mind is stretched to its limits in a voluntary effort to accomplish something difficult and worthwhile.”

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Csikszentmihalyi calls this mental state flow (a term he popularized with a 1990 book of the same title). At

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This, ultimately, is the lesson to come away with from our brief foray into the world of experimental psychology: To build your working life around the experience of flow produced by deep work is a proven path to deep satisfaction.

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“The Enlightenment’s metaphysical embrace of the autonomous individual leads not just to a boring life,” Dreyfus and Kelly worry; “it leads almost inevitably to a nearly unlivable one.”

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This represents a classic market mismatch: If you cultivate this skill, you’ll thrive professionally.

Part 2 – Book Clips

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ancient Greek concept of eudaimonia (a state in which you’re achieving your full human potential),

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He imagines a process in which you spend ninety minutes inside, take a ninety-minute break, and repeat two or three times—at which point your brain will have achieved its limit of concentration for the day.

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As Baumeister summarized in his subsequent book, Willpower (co-authored with the science writer John Tierney): “Desire turned out to be the norm, not the exception.”

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Roy Baumeister, has established the following important (and at the time, unexpected) truth about willpower: You have a finite amount of willpower that becomes depleted as you use it.

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Practitioners of the monastic philosophy tend to have a well-defined and highly valued professional goal that they’re pursuing, and the bulk of their professional success comes from doing this one thing exceptionally well.

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“I try to learn certain areas of computer science exhaustively; then I try to digest that knowledge into a form that is accessible to people who don’t have time for such study.”

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The productivity equation is a non-linear one, in other words. This accounts for why I am a bad correspondent and why I very rarely accept speaking engagements. If I organize my life in such a way that I get lots of long, consecutive, uninterrupted time-chunks, I can write novels. But as those chunks get separated and fragmented, my productivity as a novelist drops spectacularly.

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Stephenson sees two mutually exclusive options: He can write good novels at a regular rate, or he can answer a lot of individual e-mails and attend conferences, and as a result produce lower-quality novels at a slower rate.

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If this is true then why did he write such crappy novels for a while after writing so many great one? Do you need some change for a while from monastic life?

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The Bimodal Philosophy of Deep Work Scheduling

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The Rhythmic Philosophy of Deep Work Scheduling

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“After a few days you’ll have a chain,” Seinfeld said. “Just keep at it and the chain will grow longer every day. You’ll like seeing that chain, especially when you get a few weeks under your belt. Your only job next is to not break the chain.”

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(As Nietzsche said: “It is only ideas gained from walking that have any worth.”)

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equivalent of Carl Jung’s stone tower. But it’s here that we must embrace more nuance in understanding what really generated innovation in sites such as Building 20 and Bell Labs.

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Expose yourself to ideas in hubs on a regular basis, but maintain a spoke in which to work deeply on what you encounter.

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What struck me as I read was that this gap between what and how was relevant to my personal quest to spend more time working deeply.

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For an individual focused on deep work, it’s easy to identify the relevant lead measure: time spent in a state of deep work dedicated toward your wildly important goal.

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When I shifted to tracking deep work hours, suddenly these measures became relevant to my day-to-day: Every hour extra of deep work was immediately reflected in my tally.

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Another key commitment for succeeding with this strategy is to support your commitment to shutting down with a strict shutdown ritual that you use at the end of the workday to maximize the probability that you succeed.

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(to end my own ritual, I say, “Shutdown complete”).

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Zeigarnik effect.

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This consistent strain has built my mental muscle over years and years. This was not the goal when I started, but it is the effect.”

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Adam Marlin’s experience underscores an important reality about deep work: The ability to concentrate intensely is a skill that must be trained.

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But this understanding ignores the difficulty of focus and the hours of practice necessary to strengthen your “mental muscle.”

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So we have scales that allow us to divide up people into people who multitask all the time and people who rarely do, and the differences are remarkable. People who multitask all the time can’t filter out irrelevancy. They can’t manage a working memory. They’re chronically distracted. They initiate much larger parts of their brain that are irrelevant to the task at hand… they’re pretty much mental wrecks.

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I propose an alternative to the Internet Sabbath. Instead of scheduling the occasional break from distraction so you can focus, you should instead schedule the occasional break from focus to give in to distraction.

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adopt in your own deep work training: productive meditation.

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In other words, once you put aside the revolutionary rhetoric surrounding all things Internet—the sense, summarized in Part 1, that you’re either fully committed to “the revolution” or a Luddite curmudgeon—you’ll soon realize that network tools are not exceptional; they’re tools, no different from a blacksmith’s hammer or an artist’s brush, used by skilled laborers to do their jobs better

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“Soil fertility is my baseline.”

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The Craftsman Approach to Tool Selection: Identify the core factors that determine success and happiness in your professional and personal life. Adopt a tool only if its positive impacts on these factors substantially outweigh its negative impacts.

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“It’s amazing how overly accessible people are. There’s a lot of communication in my life that’s not enriching, it’s impoverishing.”

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Professional Goal: To craft well-written, narrative-driven stories that change the way people understand the world. Key Activities Supporting This Goal: • Research patiently and deeply. • Write carefully and with purpose.

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The question once again is not whether Twitter offers some benefits, but instead whether it offers enough benefits to offset its drag on your time and attention (two resources that are especially valuable to a writer).

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The Law of the Vital Few*: In many settings, 80 percent of a given effect is due to just 20 percent of the possible causes.

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Bennett suggests that his typical man see his sixteen free hours as a “day within a day,” explaining, “during those sixteen hours he is free; he is not a wage-earner; he is not preoccupied with monetary cares; he is just as good as a man with a private income.”

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“How can we afford to put our business on hold for a month to ‘mess around’ with new ideas?” Fried asked rhetorically. “How can we afford not to?”

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How long would it take (in months) to train a smart recent college graduate with no specialized training in my field to complete this task?

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Radhika Nagpal, the Fred Kavli Professor of Computer Science at Harvard University. Nagpal

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Nagpal, in other words, deployed fixed-schedule productivity.

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In turning down obligations, I also resist the urge to offer a consolation prize that ends up devouring almost as much of my schedule

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Become Hard to Reach

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Instead, I list different individuals you can contact for specific purposes: my literary agent for rights requests, for example, or my speaking agent for speaking requests.

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If you have an offer, opportunity, or introduction that might make my life more interesting, e-mail me at interesting [at] calnewport.com. For the reasons stated above, I’ll only respond to those proposals that are a good match for my schedule and interests.

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The inbox is now a collection of opportunities that you can glance at when you have the free time—seeking out those that make sense for you to engage. But

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For those who make it past this step, Herbert enforces a small fee you must pay before communicating with him. This fee is not about making extra money, but is instead about selecting for individuals who are serious about receiving and acting on advice. Herbert’s filters still enable him to help people and encounter interesting opportunities. But at the same time, they have reduced his incoming communication to a level he can easily handle.

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three promises:  I am not asking Antonio a style question I could find searching Google for 10 minutes.  I am not SPAMMING Antonio with a cut-and-pasting generic request to promote my unrelated business.  I will do a good deed for some random stranger if Antonio responds within 23 hours.

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What is the project represented by this message, and what is the most efficient (in terms of messages generated) process for bringing this project to a successful conclusion?

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To better explain this process and why it works consider the following process-centric responses to the sample e-mails from earlier:

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Good example email replies to borrow

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Second, to steal terminology from David Allen, a good process-centric message immediately “closes the loop” with respect to the project at hand. When

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Hi professor. I’m working on a project similar to < topic X > with my advisor, < professor Y >. Is it okay if I stop by in the last fifteen minutes of your office hours on Thursday to explain what we’re up to in more detail and see if it might complement your current project?

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Professorial E-mail Sorting: Do not reply to an e-mail message if any of the following applies: • It’s ambiguous or otherwise makes it hard for you to generate a reasonable response. • It’s not a question or proposal that interests you. • Nothing really good would happen if you did respond and nothing really bad would happen if you didn’t.

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Tim Ferriss once wrote: “Develop the habit of letting small bad things happen. If you don’t, you’ll never find time for the life-changing big things.”

Conclusion

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I’m the first to admit that my year of extreme depth was perhaps a bit too extreme: It proved cognitively exhausting, and going forward I’ll likely moderate this intensity. But